People nowadays are careless about how technology impacts our nature even our society. Right this moment nationalism as a picture still is dependent upon the press however has all the electrical media against it. In enterprise, as in politics, the impact of even jet-aircraft speeds is to render the older national groupings of social group fairly unworkable.
As a direct consequence, want for better control of the course of development of technology gave rise to disenchantment with the model of technological determinism in academia and the creation of the speculation of technological constructivism (see social building of technology).
One can readily see why this criticism could be utilized to media ecology, but I believe particularly in todays media-centric society, evidently we may in reality be below the deterministic power of technology; unstoppably cascading towards a convergence of man and technology that Ray Kurzwiel has dubbed the singularity” (Kurzweil, 2005).
Extra importantly, Radio Alice and its conflict with the apparatus’s of state management that eventually resulted in a massive wave of repression, demonstrates very clearly how the media are a key site of battle over the modern production of subjectivity; in Guattari’s terms, despite its obvious economic and technological backwardness at the moment, Italy was the future of England, France and Germany.
We now have a one-stop-store technological media environment where we will meet and satisfy our yearning for media and its concomitants; at the same time we are slowly being weaned away from the previous media and some of us are playing catch-up, at the similar time technologies and the Net are head-off in a myriad directions, elongating, changing and presenting newer challenges in our present day Technological Societies.